Teacher feedback on ancillary tasks

What you have done well:
1) THE DIGIPACK has a professional look to it and blends Julie London info with original content well
** check copyright on the images you are using and acknowledge the use of found images in your evaluation!**
There is a clear stylistic link between your digipack and your music video
Your original images are well composed
2) THE MAGAZINE ADVERT - again clear stylistic link to the video and an effective original image

What could be improved
Readability on the cover of the digipack
In the magazine advert it's not entirely clear whether J London singing on your release or whether the CD contains cover versions of her songs - what is the intention? This would be important for potential purchasers

Overall this is very proficient B grade

Digipack Template Inspiration

Me and Paige used Lady Gaga's album as an inspiration for the template of our digipack with CD case and card sleeve.

The front cover

The back cover

The open CD case, with the advertisement

This shows what is behind the CD, and the back of the CD case

The inside of the digipack, with the lyrics

The thank you page and acknowledgements

The pictures inside the digipack

Digipack Templates

I used a spare plastic CD case to measure out the size of my digipack. The CD case shows where the digipack will go as well as a back cover, an insert advertisement and a card sleeve for the CD case.

The blank template

Card sleeve next to plastic CD case

The digipack booklet will slot in next to the CD like so...

The back of the case, there is an extra cut out for the back picture

The front of the CD case, the front of the digipack booklet

The CD case opened out; back of digipack booklet, back insert and CD rom

These are all the seperate pieces of our digipack, along with a mock CD. The digipack booklet, the card advertisment, the back picture and the card sleeve for the case.

Feedback from Mrs Allison

What works well:
- a strong retro feel created through B/W an costume
- good variation in camera angles particurlarly the alternaion between high angle and low angle
- mise en scene in interior shots shows planning and fits style well
- effective use of close-ups and profile shots- these are challenging to flm and yours are steady and well framed
- the POV shots with actors performance to camera works well
- powerful last image of Jack at graveside
- very well paced editing matching the song

What could be improved:
- lip synching, it still isn't quite right at times have you got anything else to add over it?
- reverse movement shot on the bridge doesn't work
- grainy indoor shots some things are indistinct, can you get more definition?
- have you showcased all your skills e.g match on action, shot reverse shot...

Feedback from Tom,Rob, and Stevo

-The lip sync throughout the song is close but out by a fraction
-The editing has been effective and creates a pace.
-All of the transitions in this video are fade to blacks, and although this does result in less variety it keeps with the style and pace of the film.
-A possible overuse of slow-mo in the video.
-A good variety of angles were used in the video and shots are framed well.
-The reverse speed shot on the bridge doesn’t seem to fit right.

Second Cut of Production

Today me and Paige presented our second cut of our production. This time it was the full length of the video, 2 min 18 sec, plus we added our titles to the start. We finished editing on Tuesday 16th March and showed our class today for feedback. Out teacher is also going to give us feedback to make improvements for our deadline on 31st March. We exported our video but did not use the highest quality picture, as this would take up a lot of memory. For our final draft, we shall use the highest quality we can.

Transitions

Transitions have been used to blend one shot to another shot. Me and Paige wanted to only use dip to blacks and cross dissolves for this, because transitions such as wipes and spirals do not fit in with the style of our video. The majority of the transitions are dip to blacks, are we were able to vary the length of the dips depending on the lenght of the scene. We also used cross dissolves in scenes such as Dani and Jack/cross dissolve/Dani, Jack and Paige because we needed to establish that Dani was aware of Jack and Paige together. Cross dissolves were also used when Jack is walking up the drive. This makes a simple shot more exciting.
We have used alot of dip to blacks because we did not need to vary the transitions- it would not fit in with our mood. At the second chorus, there are shorter scenes, so the dip to blacks are more noticable and maybe to frequent. However we did not want to use no transitions, as this would be too jumpy between scenes and not flow.