Monday, 12 April 2010
Teacher Feedback on Final Production
What works well : good variation in camera angles particularly the alternation between high angle and low angle- mise en scene in interior shots shows planning and fits style well and the costume and visual style have been carefully created throughout- effective use of close-ups and profile shots- these are challenging to film and are steady and well framed- the POV shots with actors performance to camera works well- powerful last image of Jack at graveside- well paced editing matching the song
What could be improved:
There are occasional problems with the lip synching and the deliberate grainy effect means that some of the interior shots lack precision
Overall this is very proficient work with a storng sense of style
What could be improved:
There are occasional problems with the lip synching and the deliberate grainy effect means that some of the interior shots lack precision
Overall this is very proficient work with a storng sense of style
Class Feedback on Final Production
- Lip syncing is sometimes off; we could of fastened up the song
- How did Dani die? Left to the audiences imagination
- Stylistic aesthetics is well done and clear
- Dani gives a emotive performance
- Costumes are good at places, but the jumper and earring on Jack doesn't fit in with style
- Transitions flow with music- Sometimes the shots are too slow
- The pacing does work
- Mesmerising song draws you in to watch whole video
- Overlapping shot works well
- Run up to the camera works
- Too dark in inside shots
- The shots link to lyrics
- How did Dani die? Left to the audiences imagination
- Stylistic aesthetics is well done and clear
- Dani gives a emotive performance
- Costumes are good at places, but the jumper and earring on Jack doesn't fit in with style
- Transitions flow with music- Sometimes the shots are too slow
- The pacing does work
- Mesmerising song draws you in to watch whole video
- Overlapping shot works well
- Run up to the camera works
- Too dark in inside shots
- The shots link to lyrics
Class Feedback on Digipack and Advertisement
We produced feedback questions to hand out to our class mates, so they could analyse our Digipack and Advertisement to see what went well and what could be improved etc...
Click on the images to read the writing
The feedback sheets will help us to see what we have done well but could have improved, if we had the chance to re make the ancillary tasks.
Click on the images to read the writing
Testing Shots for Advertisement
For the advertisment, Me and Paige wanted to make sure we got the best possible image. We took into consideration the space we had in the shot, and what would go around the photo such as titles, quotes and 'on sale'...
1. Models not in full view, branches in the way and too much space on the left.
2. Too much space on left, not centered enough. Jack should be other side of Dani.
3. Expressions on face is not 'loving', body language is too stiff and again, too much space on the left.
1. Models not in full view, branches in the way and too much space on the left.
2. Too much space on left, not centered enough. Jack should be other side of Dani.
3. Expressions on face is not 'loving', body language is too stiff and again, too much space on the left.Final Magazine Advertisement
This is the final magazine advertisment for our production. Me and Paige took a new photo of Dani and Jack in the location we wanted ( the same as the first draft ) We had to ask permission in order to use this location, as it was private property in some ones garden. We simply explained what the photo was going to be used for and they said it was fine.
We changed the title from 'Late Night London' as it was not suitable. The new title is more understanding and makes the singer recognised. The title of the song is also here, and this relates to the digipack titles. We made the text bigger and took out some quotes as this was suggested in our feedback. Me and Paige used quotations from 'Hello' magazine because we are aiming towards a younger audience, more likely to be females than males. We did not want to advertise this in NME or Q magazine because the style of the music would not fit in with the style of these magazines. Our advertisement could also be seen in Glamour or Elle magazine which are read by younger adults, and the aesthetics of the ad would attract them to buy it.
Throughout we used black and white effect on Photoshop because this relates more to the old fashioned 1950's aesthetic wewas aiming to achieve. We decided to use this image, as the space in the location is well used- with Dani on the grass and Jack on the bridge. The models are central in the image. Their body language suggests love, as they are staring up to each other, smiling.
We changed the title from 'Late Night London' as it was not suitable. The new title is more understanding and makes the singer recognised. The title of the song is also here, and this relates to the digipack titles. We made the text bigger and took out some quotes as this was suggested in our feedback. Me and Paige used quotations from 'Hello' magazine because we are aiming towards a younger audience, more likely to be females than males. We did not want to advertise this in NME or Q magazine because the style of the music would not fit in with the style of these magazines. Our advertisement could also be seen in Glamour or Elle magazine which are read by younger adults, and the aesthetics of the ad would attract them to buy it.
Throughout we used black and white effect on Photoshop because this relates more to the old fashioned 1950's aesthetic wewas aiming to achieve. We decided to use this image, as the space in the location is well used- with Dani on the grass and Jack on the bridge. The models are central in the image. Their body language suggests love, as they are staring up to each other, smiling.
Final Digipack
To create out final digipack, we took into consideration the feedback from the first draft. We changed the font size and colour to a gold, as this would fit in with the rest of the digipack colours. Also, a bright colour such as gold is more noticable compared to white that we used on our first draft. We did have a problem with the image, as it was very pixalated. However due to time constraints, we did not have time to re shoot this picture.
On our rough draft, Paige and I made a collage by cutting out the images and sticking them on. However to add quality, we made the collage on Photoshop. We also added text such as track listings, copyright and record company details. This made the digipack realistic.
We used a CD template to make our digipack fit to the size of this. We got an idea of what our digipack would look like when sold in stores.
We created a two side advert slip in, which is similar to the template of Lady Gaga's digipack. It would be placed next to the CD as you open it. We decided to use two images of Julie London's previous albums. This would advertise her other music and encorage our target audience to buy old albums.
This is the first and second page of the digipack. We used old images Julie London throughout the inside of the digipack which were albums/singles covers. We wanted to the target audience to recognise the singer. On the opposite page, we decided to write on with gold pen background information about Julie London. We did not find an alternative other to write it on, as it is not possible to print on back card !
As our rought draft looked, we re edited the picture to make in brigher, and a higher contrast. Then I wrote on in gold pen the lyrics to the song, 'Cry Me a River'. This is a real style convention in digipacks.
This is the fifth and sixth page in the digipack. We have again used an image of Julie London- an old album/single cover. We added a quote from Julie London to the bottom of the image. The sixth page will include thank you's/acknowedgements, from her previous albums.
This is the back of our digipack which would be seen when the CD case is opened.
We wanted to use a mixture of images from the young models to Julie London, as we wanted to establish the singer and make her work recognised however we wanted to aim towards a younger audience, therefore we feel that using young attractive models, in the style of the 1950's would attract the target audience to buy the CD.
On our rough draft, Paige and I made a collage by cutting out the images and sticking them on. However to add quality, we made the collage on Photoshop. We also added text such as track listings, copyright and record company details. This made the digipack realistic.
We used a CD template to make our digipack fit to the size of this. We got an idea of what our digipack would look like when sold in stores.
We created a two side advert slip in, which is similar to the template of Lady Gaga's digipack. It would be placed next to the CD as you open it. We decided to use two images of Julie London's previous albums. This would advertise her other music and encorage our target audience to buy old albums.
This is the first and second page of the digipack. We used old images Julie London throughout the inside of the digipack which were albums/singles covers. We wanted to the target audience to recognise the singer. On the opposite page, we decided to write on with gold pen background information about Julie London. We did not find an alternative other to write it on, as it is not possible to print on back card !
As our rought draft looked, we re edited the picture to make in brigher, and a higher contrast. Then I wrote on in gold pen the lyrics to the song, 'Cry Me a River'. This is a real style convention in digipacks.
This is the fifth and sixth page in the digipack. We have again used an image of Julie London- an old album/single cover. We added a quote from Julie London to the bottom of the image. The sixth page will include thank you's/acknowedgements, from her previous albums.
This is the back of our digipack which would be seen when the CD case is opened.
We wanted to use a mixture of images from the young models to Julie London, as we wanted to establish the singer and make her work recognised however we wanted to aim towards a younger audience, therefore we feel that using young attractive models, in the style of the 1950's would attract the target audience to buy the CD.
Friday, 2 April 2010
Teacher feedback on ancillary tasks
What you have done well:
1) THE DIGIPACK has a professional look to it and blends Julie London info with original content well
** check copyright on the images you are using and acknowledge the use of found images in your evaluation!**
There is a clear stylistic link between your digipack and your music video
Your original images are well composed
2) THE MAGAZINE ADVERT - again clear stylistic link to the video and an effective original image
What could be improved
Readability on the cover of the digipack
In the magazine advert it's not entirely clear whether J London singing on your release or whether the CD contains cover versions of her songs - what is the intention? This would be important for potential purchasers
Overall this is very proficient B grade
1) THE DIGIPACK has a professional look to it and blends Julie London info with original content well
** check copyright on the images you are using and acknowledge the use of found images in your evaluation!**
There is a clear stylistic link between your digipack and your music video
Your original images are well composed
2) THE MAGAZINE ADVERT - again clear stylistic link to the video and an effective original image
What could be improved
Readability on the cover of the digipack
In the magazine advert it's not entirely clear whether J London singing on your release or whether the CD contains cover versions of her songs - what is the intention? This would be important for potential purchasers
Overall this is very proficient B grade
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