Monday, 12 April 2010

Final Digipack

To create out final digipack, we took into consideration the feedback from the first draft. We changed the font size and colour to a gold, as this would fit in with the rest of the digipack colours. Also, a bright colour such as gold is more noticable compared to white that we used on our first draft. We did have a problem with the image, as it was very pixalated. However due to time constraints, we did not have time to re shoot this picture.


On our rough draft, Paige and I made a collage by cutting out the images and sticking them on. However to add quality, we made the collage on Photoshop. We also added text such as track listings, copyright and record company details. This made the digipack realistic.

We used a CD template to make our digipack fit to the size of this. We got an idea of what our digipack would look like when sold in stores.

We created a two side advert slip in, which is similar to the template of Lady Gaga's digipack. It would be placed next to the CD as you open it. We decided to use two images of Julie London's previous albums. This would advertise her other music and encorage our target audience to buy old albums.


This is the first and second page of the digipack. We used old images Julie London throughout the inside of the digipack which were albums/singles covers. We wanted to the target audience to recognise the singer. On the opposite page, we decided to write on with gold pen background information about Julie London. We did not find an alternative other to write it on, as it is not possible to print on back card !


As our rought draft looked, we re edited the picture to make in brigher, and a higher contrast. Then I wrote on in gold pen the lyrics to the song, 'Cry Me a River'. This is a real style convention in digipacks.


This is the fifth and sixth page in the digipack. We have again used an image of Julie London- an old album/single cover. We added a quote from Julie London to the bottom of the image. The sixth page will include thank you's/acknowedgements, from her previous albums.


This is the back of our digipack which would be seen when the CD case is opened.


We wanted to use a mixture of images from the young models to Julie London, as we wanted to establish the singer and make her work recognised however we wanted to aim towards a younger audience, therefore we feel that using young attractive models, in the style of the 1950's would attract the target audience to buy the CD.

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